The Life Changing Email I Almost Deleted

Spilling ALL the 🫖 on Becoming a Google Partner

It started with an email I almost deleted.

A representative from Google’s small business team reached out to me, and my first instinct was… this is spam, yea right, good try, jokes on you 🤪.

In fairness, a West African grocery store in Randolph, MA does not expect Google to land in its inbox, so I read the message twice and almost deleted it until I seen that it came from a legit email.

To this day I cannot say with certainty how they found us. My best guess is the trail we left without realizing we were leaving one. The Destiny team had completed a Grow with Google course through Coursera, earned the certification, and filled out the survey at the end. We answered it honestly, the way you answer something assuming no one important will ever read 😆. Again, I assume someone small business team actually read it and that’s the only explanation that makes sense to me.

The Google Economic Impact Report

What Google reached out about was their annual Economic Impact Report. The report highlights how businesses across the country use Google’s tools to grow, and it features one business per state. They thought Destiny was a good fit for Massachusetts. They interviewed us, we walked them through how the store actually runs, and we were featured.

The feature also came with recognition from Sundar Pichai, Google’s CEO, on how our founder, Chef Sola Ajao, uses Google’s tools to serve her community. This is crazy 🤯. Never ever would I have thought my work would lead a small niche business to this type of opportunity.